你,敢承受失去顧客的後果嗎?
「老闆只有一個,就是我們的顧客――他只要跑到別的地方消費,就 可以開除全公司的人,從總裁到基層員工。」
“There is only one boss. The customer—and he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”
―沃爾瑪創辦人山姆.沃頓(Sam Walton. Founder, Wal-Mart),《大師輕鬆讀》No. 445 重複的力量
失去了顧客,一切都免談。當我們討論到客戶滿意度時,其實還很難 體會到顧客背棄你會帶來的衝擊,這位世界零售業巨擘,很簡單地告 訴我們,地獄會有多麼可怕。你,敢承受失去顧客的後果嗎?
“There is only one boss. The customer—and he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”
―沃爾瑪創辦人山姆.沃頓(Sam Walton. Founder, Wal-Mart),《大師輕鬆讀》No. 445 重複的力量
失去了顧客,一切都免談。當我們討論到客戶滿意度時,其實還很難
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